{"id":8827,"date":"2025-07-14T09:35:14","date_gmt":"2025-07-14T07:35:14","guid":{"rendered":"https:\/\/www.naturalstoneisbetter.com\/?p=8827"},"modified":"2025-07-14T17:16:33","modified_gmt":"2025-07-14T15:16:33","slug":"design-here-and-now-carrara-diventa-mostra","status":"publish","type":"post","link":"https:\/\/www.naturalstoneisbetter.com\/it\/design-here-and-now-carrara-diventa-mostra\/","title":{"rendered":"Design Here and Now: Carrara diventa mostra"},"content":{"rendered":"

La nona edizione di White Carrara trasforma l\u2019intera citt\u00e0 in un museo immersivo, dove artigianato e innovazione, eccellenza locale e respiro internazionale si incontrano<\/p>\n<\/div>

Fino al 28 settembre 2025, il centro storico della \u201ccitt\u00e0 del marmo\u201d si trasforma in un palcoscenico a cielo aperto grazie alla nona edizione di White Carrara, festival internazionale del design diretto da Domenico Raimondi di thesignlab. Il tema di quest\u2019anno, Design Here and Now, invita a porre opere inedite realizzate in marmo locale da designer, architetti e artisti provenienti da tutto il mondo in dialogo con il presente, in tutte le sue sfaccettature.
\nDopo l\u2019edizione 2024 dedicata agli oggetti storici, il festival cambia paradigma: ora il marmo diventa materia viva per sperimentazioni contemporanee. Non pi\u00f9 solo memoria, ma innovazione, ricerca, sostenibilit\u00e0. Un laboratorio creativo diffuso, dove arte, design, artigianato e tecnologia dialogano nelle strade, nelle piazze, nelle botteghe. Il cuore pulsante di White Carrara \u00e8 proprio questa dimensione corale: il coinvolgimento di imprese estrattive, laboratori artigiani, scuole, musei, istituzioni e cittadini, in un\u2019esperienza immersiva che ruota attorno alla produzione territoriale.
\nA inaugurare il festival il 13 giugno \u00e8 stato Karim Rashid, tra i designer pi\u00f9 influenti al mondo, insieme al londinese Ross Lovegrove, pioniere del design organico-tecnologico, e all\u2019architetto francese Jean-Michel Wilmotte, autore del Grand Palais \u00c9ph\u00e9m\u00e8re di Parigi. Accanto a loro, numerosi protagonisti italiani e internazionali, affiancati da talenti e imprese locali.
\nTutte le opere sono pensate appositamente per White Carrara e prodotte in situ, in collaborazione con le realt\u00e0 del territorio. Una delle novit\u00e0 di quest\u2019anno \u00e8 il Premio Internazionale White Carrara, rivolto a designer under 35 (ma aperto anche a professionisti affermati), che premia progetti di arredo urbano in marmo con un approccio innovativo e sostenibile. Le opere vincitrici saranno realizzate entro maggio 2026 e diventeranno parte permanente del paesaggio urbano.
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Oltre alle installazioni nel tessuto cittadino, anche i musei partecipano attivamente. Il mudaC \u2013 museo delle arti Carrara \u2013 ospita la mostra Stars and Dust di Vincenzo Marsiglia, che esplora il rapporto tra arte, realt\u00e0 aumentata e intelligenza artificiale, e la project room di Gianluca Sgherri con Uninverso, un\u2019installazione immersiva che ribalta le consuete percezioni spaziali. Al CARMI, invece, \u00e8 in corso Per forza di levare, esposizione realizzata con gli Archivi Alinari che racconta il legame profondo tra scultura e fotografia.
\nIn un certo senso, per\u00f2, tutta Carrara \u00e8 una mostra, dove l\u2019eredit\u00e0 classica del marmo incontra la robotica e la prototipazione, l\u2019artigianato convive con la mixed reality e il design si fa linguaggio condiviso, capace di raccontare un territorio in trasformazione e far dialogare l\u2019eccellenza locale con il respiro internazionale.
\nPer il programma completo e gli aggiornamenti: whitecarrara.it<\/a><\/u><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":7,"featured_media":8832,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73,7,20],"tags":[],"class_list":["post-8827","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arte","category-design","category-eventi"],"yoast_head":"\nAuthentic Natural Stone | Design Here and Now: Carrara diventa mostra<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.naturalstoneisbetter.com\/it\/design-here-and-now-carrara-diventa-mostra\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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