{"id":1506,"date":"2020-11-12T11:23:26","date_gmt":"2020-11-12T10:23:26","guid":{"rendered":"https:\/\/www.naturalstoneisbetter.com\/?p=1506"},"modified":"2020-11-12T11:51:49","modified_gmt":"2020-11-12T10:51:49","slug":"gli-architetti-celebrano-le-virtu-della-pietra-naturale","status":"publish","type":"post","link":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/","title":{"rendered":"Gli architetti celebrano le virt\u00f9 della pietra naturale"},"content":{"rendered":"<h3>\u00c8 finalmente on line la campagna video 2020 di PNA.<\/h3>\n<p>8 video Interviste nelle quali Architetti e Designer argomentano il loro \u201cperch\u00e9\u201d della preferenza per il mondo delle Pietre Naturali nei loro progetti e realizzazioni. Si tratta di brevi pillole che parlano di unicit\u00e0, trasparenza, spessori, colori, resistenza, naturalit\u00e0, bellezza, storia. Ambiti in cui Marmi, Graniti, Travertini e Pietre Naturali in genere non temono confronti. Anzi, proprio per marcare la \u201cdifferenza\u201d con i tanti materiali di imitazione, tutti gli intervistati hanno condiviso lo slogan della campagna: <strong>NO FAKES &#8211; Natural Stone Is Better.<\/strong><\/p>\n<p><strong>Una campagna di Architetti per Architetti<\/strong>. Il grande mondo, in tutto il mondo, di progettisti nel campo dell\u2019Architettura, del Design e dell\u2019Interior Decoration sono infatti i principali destinatari di questa comunicazione.<\/p>\n<p>Una comunicazione che non ha un obiettivo commerciale diretto, ma la volont\u00e0 di valorizzare con chiarezza il fascino, i pregi, l\u2019inimitabilit\u00e0 e la bellezza di questi materiali naturali in un\u2019epoca in cui troppo spesso le imitazioni rappresentano scorciatoie, offensive della Creativit\u00e0 e della Cultura.<\/p>\n<p>Ai creativi dell\u2019Agenzia che ha curato la comunicazione \u00e8 stato chiesto di sintetizzare il fattore motivazionale principale, verso il target, di questo impianto di comunicazione. Per citare Bruno Munari: <em>\u201c<\/em><em>Quando qualcuno dice: questo lo so fare anch&#8217;io, vuol dire che lo sa solo rifare, altrimenti lo avrebbe gi\u00e0 fatto prima.<\/em>\u201d\u00a0Dentro ogni atto autenticamente creativo c\u2019\u00e8 un\u2019idea unica, originale, irripetibile. La Pietra Naturale \u00e8 per eccellenza un materiale unico, irripetibile, capace di trasferire nella Storia l\u2019idea creativa meglio di qualunque altro. Da qui il pay-off che accompagna il logo PNA: <strong><em>\u201cThe one-off in every project\u201d<\/em><\/strong><em>.<\/em><\/p>\n<p>La campagna, esclusivamente veicolata su canali digitali, sar\u00e0 concentrata su siti, portali, social network e motori di ricerca principalmente negli Stati Uniti, nel Regno Unito e in Italia. I video saranno accompagnati da banner, DEM, newsletter, advertorial, mentre il canale YouTube di PNA presenter\u00e0 tutti i video.<\/p>\n<p>&nbsp;<\/p>\n<div class=\"container\">[KGVID]https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/PNA_H264_Lungo-2min_master_ITA.mp4[\/KGVID]<\/div>\n<p>&nbsp;<br \/>\n<a href=\"\/it\/architect\/antonio-iraci\/\"><img decoding=\"async\" class=\"wp-image-1516\" src=\"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/freccia.jpg\" alt=\"\" width=\"43\" height=\"23\" \/><strong>Antonio Iraci<\/strong> &#8211; Spot Video Intrerviews<\/a><\/p>\n<p><a href=\"\/it\/architect\/setsu-ito\/\"><img decoding=\"async\" class=\"wp-image-1516\" src=\"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/freccia.jpg\" alt=\"\" width=\"43\" height=\"23\" \/><strong>Setsu Ito<\/strong> &#8211; Spot Video Intrerviews<\/a><\/p>\n<p><a href=\"\/it\/architect\/pasquale-piroso\/\"><img decoding=\"async\" class=\"wp-image-1516\" src=\"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/freccia.jpg\" alt=\"\" width=\"43\" height=\"23\" \/><strong>Pasquale Piroso<\/strong> &#8211; Spot Video Intrerviews<\/a><\/p>\n<p><a href=\"\/it\/architect\/marco-piva\/\"><img decoding=\"async\" class=\"wp-image-1516\" src=\"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/freccia.jpg\" alt=\"\" width=\"43\" height=\"23\" \/><strong>Marco Piva<\/strong> &#8211; Spot Video Intrerviews<\/a><\/p>\n<p><a href=\"\/it\/architect\/alessandro-la-spada\/\"><img decoding=\"async\" class=\"wp-image-1516\" src=\"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/freccia.jpg\" alt=\"\" width=\"43\" height=\"23\" \/><strong>Alessandro La Spada<\/strong> &#8211; Spot Video Intrerviews<\/a><\/p>\n<p><a href=\"\/it\/architect\/alfredo-vanotti\/\"><img decoding=\"async\" class=\"wp-image-1516\" src=\"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/freccia.jpg\" alt=\"\" width=\"43\" height=\"23\" \/><strong>Alfredo Vanotti<\/strong> &#8211; Spot Video Intrerviews<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00c8 finalmente on line la campagna video 2020 di PNA.<\/p>\n","protected":false},"author":1,"featured_media":1532,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1506","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-editorial"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Authentic Natural Stone | Gli architetti celebrano le virt\u00f9 della pietra naturale<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Authentic Natural Stone | Gli architetti celebrano le virt\u00f9 della pietra naturale\" \/>\n<meta property=\"og:description\" content=\"\u00c8 finalmente on line la campagna video 2020 di PNA.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/\" \/>\n<meta property=\"og:site_name\" content=\"Pietra Naturale Autentica\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pietranaturaleautentica\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-12T10:23:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-11-12T10:51:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/Schermata-2020-11-12-alle-10.57.19-5.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"netuno\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"netuno\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/\"},\"author\":{\"name\":\"netuno\",\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/#\\\/schema\\\/person\\\/642ddc5323c5a73d4fe5f63185b9ce2e\"},\"headline\":\"Gli architetti celebrano le virt\u00f9 della pietra naturale\",\"datePublished\":\"2020-11-12T10:23:26+00:00\",\"dateModified\":\"2020-11-12T10:51:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/\"},\"wordCount\":375,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Schermata-2020-11-12-alle-10.57.19-5.jpg\",\"articleSection\":[\"Editorial\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/\",\"url\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/\",\"name\":\"Authentic Natural Stone | Gli architetti celebrano le virt\u00f9 della pietra naturale\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Schermata-2020-11-12-alle-10.57.19-5.jpg\",\"datePublished\":\"2020-11-12T10:23:26+00:00\",\"dateModified\":\"2020-11-12T10:51:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Schermata-2020-11-12-alle-10.57.19-5.jpg\",\"contentUrl\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/Schermata-2020-11-12-alle-10.57.19-5.jpg\",\"width\":1920,\"height\":1300},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Editorial\",\"item\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/category\\\/editorial\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Gli architetti celebrano le virt\u00f9 della pietra naturale\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/#website\",\"url\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/\",\"name\":\"Pietra Naturale Autentica\",\"description\":\"Naturalmente Sostenibile\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/#organization\",\"name\":\"Authentic Natural Stone\",\"url\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/logo-pna@2x.png\",\"contentUrl\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/logo-pna@2x.png\",\"width\":200,\"height\":112,\"caption\":\"Authentic Natural Stone\"},\"image\":{\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/pietranaturaleautentica\\\/\",\"https:\\\/\\\/www.instagram.com\\\/pietranaturaleautentica\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/naturalstoneisbetter\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.naturalstoneisbetter.com\\\/it\\\/#\\\/schema\\\/person\\\/642ddc5323c5a73d4fe5f63185b9ce2e\",\"name\":\"netuno\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8e9318a908c3ea6d4b2e09f237e6ec757407f1d4d4f37687139a71706cca0352?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8e9318a908c3ea6d4b2e09f237e6ec757407f1d4d4f37687139a71706cca0352?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8e9318a908c3ea6d4b2e09f237e6ec757407f1d4d4f37687139a71706cca0352?s=96&d=mm&r=g\",\"caption\":\"netuno\"},\"sameAs\":[\"https:\\\/\\\/www.naturalstoneisbetter.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Authentic Natural Stone | Gli architetti celebrano le virt\u00f9 della pietra naturale","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/","og_locale":"it_IT","og_type":"article","og_title":"Authentic Natural Stone | Gli architetti celebrano le virt\u00f9 della pietra naturale","og_description":"\u00c8 finalmente on line la campagna video 2020 di PNA.","og_url":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/","og_site_name":"Pietra Naturale Autentica","article_publisher":"https:\/\/www.facebook.com\/pietranaturaleautentica\/","article_published_time":"2020-11-12T10:23:26+00:00","article_modified_time":"2020-11-12T10:51:49+00:00","og_image":[{"width":1920,"height":1300,"url":"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/Schermata-2020-11-12-alle-10.57.19-5.jpg","type":"image\/jpeg"}],"author":"netuno","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"netuno","Tempo di lettura stimato":"2 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/#article","isPartOf":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/"},"author":{"name":"netuno","@id":"https:\/\/www.naturalstoneisbetter.com\/it\/#\/schema\/person\/642ddc5323c5a73d4fe5f63185b9ce2e"},"headline":"Gli architetti celebrano le virt\u00f9 della pietra naturale","datePublished":"2020-11-12T10:23:26+00:00","dateModified":"2020-11-12T10:51:49+00:00","mainEntityOfPage":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/"},"wordCount":375,"commentCount":0,"publisher":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/#organization"},"image":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/#primaryimage"},"thumbnailUrl":"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/Schermata-2020-11-12-alle-10.57.19-5.jpg","articleSection":["Editorial"],"inLanguage":"it-IT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/","url":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/","name":"Authentic Natural Stone | Gli architetti celebrano le virt\u00f9 della pietra naturale","isPartOf":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/#primaryimage"},"image":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/#primaryimage"},"thumbnailUrl":"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/Schermata-2020-11-12-alle-10.57.19-5.jpg","datePublished":"2020-11-12T10:23:26+00:00","dateModified":"2020-11-12T10:51:49+00:00","breadcrumb":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/#primaryimage","url":"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/Schermata-2020-11-12-alle-10.57.19-5.jpg","contentUrl":"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/11\/Schermata-2020-11-12-alle-10.57.19-5.jpg","width":1920,"height":1300},{"@type":"BreadcrumbList","@id":"https:\/\/www.naturalstoneisbetter.com\/it\/gli-architetti-celebrano-le-virtu-della-pietra-naturale\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.naturalstoneisbetter.com\/it\/"},{"@type":"ListItem","position":2,"name":"Editorial","item":"https:\/\/www.naturalstoneisbetter.com\/it\/category\/editorial\/"},{"@type":"ListItem","position":3,"name":"Gli architetti celebrano le virt\u00f9 della pietra naturale"}]},{"@type":"WebSite","@id":"https:\/\/www.naturalstoneisbetter.com\/it\/#website","url":"https:\/\/www.naturalstoneisbetter.com\/it\/","name":"Pietra Naturale Autentica","description":"Naturalmente Sostenibile","publisher":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.naturalstoneisbetter.com\/it\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.naturalstoneisbetter.com\/it\/#organization","name":"Authentic Natural Stone","url":"https:\/\/www.naturalstoneisbetter.com\/it\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.naturalstoneisbetter.com\/it\/#\/schema\/logo\/image\/","url":"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/10\/logo-pna@2x.png","contentUrl":"https:\/\/www.naturalstoneisbetter.com\/wp-content\/uploads\/2020\/10\/logo-pna@2x.png","width":200,"height":112,"caption":"Authentic Natural Stone"},"image":{"@id":"https:\/\/www.naturalstoneisbetter.com\/it\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/pietranaturaleautentica\/","https:\/\/www.instagram.com\/pietranaturaleautentica\/","https:\/\/www.linkedin.com\/company\/naturalstoneisbetter"]},{"@type":"Person","@id":"https:\/\/www.naturalstoneisbetter.com\/it\/#\/schema\/person\/642ddc5323c5a73d4fe5f63185b9ce2e","name":"netuno","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/secure.gravatar.com\/avatar\/8e9318a908c3ea6d4b2e09f237e6ec757407f1d4d4f37687139a71706cca0352?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8e9318a908c3ea6d4b2e09f237e6ec757407f1d4d4f37687139a71706cca0352?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8e9318a908c3ea6d4b2e09f237e6ec757407f1d4d4f37687139a71706cca0352?s=96&d=mm&r=g","caption":"netuno"},"sameAs":["https:\/\/www.naturalstoneisbetter.com"]}]}},"_links":{"self":[{"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/posts\/1506","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/comments?post=1506"}],"version-history":[{"count":13,"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/posts\/1506\/revisions"}],"predecessor-version":[{"id":1525,"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/posts\/1506\/revisions\/1525"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/media\/1532"}],"wp:attachment":[{"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/media?parent=1506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/categories?post=1506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.naturalstoneisbetter.com\/it\/wp-json\/wp\/v2\/tags?post=1506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}